The Proper Mustard - - - 'Yellow Journalism at its Best!'
The Official Newsletter of the Mount Horeb Mustard Museum ~~~~ August 19, 2008
Editor-in-chief: Barry Levenson  curator@mustardmuseum.com
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Mustard on Mars!

The latest news from the red planet is great news for mustard lovers. With the discovery of water (ice) on our neighboring planet, scientists have begun to ask the inevitable question: why should Mars even need water? Researchers in the Department of Speculative Balderdash at POUPON U have concluded that this is proof of a thriving mustard industry on Mars. To buttress this startling conclusion, Prof. Emile Senfmeister notes that WATER is an important ingredient in mustard and points to a phrase commonly used by visitors to the Mustard Museum's Tasting Table, "Wow, dis mustard stuff is outta dis woild!"

Readers of this newsletter may remember the twice-defrocked Prof. Senfmesiter as the only living scholar with his head secured to his shoulders by American-made three-quarter inch wood screws. (Scholars with their heads bolted on with Chinese-made hardware are common these days.)

Captain Mustard Puzzle - PUZ99   Captain Mustard Poster - PS7

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MUSTARD DAY 2008

An estimated 70,000 visitors descended upon Mount Horeb for National Mustard Day on August 2. That is the estimate of Rockford Magoo, our deranged cat. Closer to reality is somewhere between 3,000 and 4,000. But the crowd was so enthusiastic about the music, the games, the 3,000 free hot dogs (all gone by 3:00), and the mustard that it sure seemed like 70,000.

Thanks, mustard lovers!

Want to see some more pictures of the fun at National Mustard Day 2008? GO HERE.

< < < Missed National Mustard Day? Or missed buying a souvenier T-shirt? Here's your chance to correct that now with the new outrageous 2008 National Mustard Day T celebrating Liberty and Mustard: "Give me your Hot Dogs, your Bratwursts, your Salty Pretzels . . . yearning to taste good!" Get them now while supplies last at MDY08

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MORE NEW AND SPECIAL

FNW102B - Food & Wine Spicy Red Jalapeno Mustard Three-Pack. Super price when you buy a three-pack of this Gold Medal pepper-hot mustard. We love this on bratwursts and with sharp cheese. Stock up. $14.95.

BST100 - Bee Sting Rainforest Honey Mustard. This new papaya-based sweet mustard has just a dash of habanero peppers, enough to delight but not damage. $5.75

THEBAG - Yes, that is the code for our new "green" bag that just so happens to be yellow. We tell everyone that if you take an empty one of these yellow beauties into any Wal-Mart, fill it with whatever items you'd like, when you check out, your purchase will be FREE. Whether it will work for you is another story. Try it and let us know what happens. Just $2.00.

MX38A - The Curator's Mega-Surprise. For $49.95, the Curator will send you a surprise assortment of mustards and other goodies worth at least $75. This month, we promise to include at least one mustard by Bornier/Temeraire, makers of the 5,000th mustard. They sent us a generous assortment of mustards to include in our Mega-Surprise (not available separately). While supplies last. A steal at only $49.95.

More deals and steals on our web site

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Leslie Wessel

Kay Paluta

Thanks to the more than 400 mustard writers who entered our 2008 Children's Book Writing Contest. The two $2,500 winners are Kay Pluta (Oklahoma City, OK) and Leslie Wessel (Detroit, MI). We will publish their books in 2009.

The five winners in our Young Writers Division ($100 each) are:

Ari Salinger (Deerfield, IL)
Team of Jon Tajnia & TJ Bahr (Pewaukee, WI)
Team of Kelsey Allard & Alyssa Hayett (Hartland, WI)
Karen Camacho (Cambria, WI)
Zach Trepanier (Okauchee, WI)

We are committed to promoting the craft of writing, so there will be another writing contest in 2009. We've done mystery, romance, and children's books so far. Send us your ideas (curator@mustardmuseum.com subject line: wiring contest ) for a theme for the next Mustard Museum Writing Contest. Sci-fi? Short story? Inspirational? Soap opera script? What do you think?

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COLLECTION UPDATE: 5,000 MUSTARDS AND GROWING

We reached our goal of 5,000 mustards by Mustard Day. The 5,000th mustard is Temeraire "La Moutarde des Chefs" Royale au Pinot Noir, a burgundy-hued French mustard made with Pinot Noir. Sorry, but it is not available here in the U.S. yet.

We are excited about this tin of Royce's Ready Mustard Remedy, a recent addition to the permanent collection of mustard memorabilia. Thanks to everyone for your generous support. (To donate to our collection acquisition fund, type DONATION in the search box at the top of our home page and buy as many $1 "donations" as you'd like.)

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MUSTARD IN THE MOVIES - REVISITED

Does anyone remember the mustard scene in THE DEER HUNTER? It's when Robert DeNiro and his pals go up the mountain in Pennsylvania to go deer hunting. One pulls out a particular well-known food item and dunks it into a big jar of yellow mustard.

What food did he dunk in the mustard?
What was the name of the character? and
Who was the actor?

(Send your answers to me via email (curator@mustardmuseum.com - subject line "deer hunter") and the first five with the correct answers receive a $10 Mustard Museum gift certificate. One entry per household.)

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Until next time - Hasta la mustard, everyone.